For the M2: These high grade bearings prevent damage to the X and Y axis belts and help keep them aligned. Each M2 3D printer includes two bearings sets ( one for each belt) . Each bearing set is mounted onto a separate idler bolt. A purchase here gets you one idler bolt and accompanying bearing set.
For the M3: On the M3-SE we use two of these, and on the M3-ID we use three (one for each belt). The M3 idler set has a geared pulley with a bearing inside that mounts on a bolt.